Posts Tagged: buying cycle keywords
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Mar 09, 2010
1 Comment10 Ways to Improve Quality Score
According to Google, Quality Score is determined by a variety of factors and that a higher Quality Score will result in higher ad position at a lower cost-per-click. Clearly Quality Score is a vital component of any successful AdWords campaign. But, how can you improve it? Here are some steps to increase your Quality Score:...
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Mar 31, 2008
2 CommentsPay Per Click Ads For Buying Cycle Stages: Part I
When writing ads for your product or service, it is important to consider the buying process consumers go through when deciding to purchase a product. For instance, a consumer that is in the awareness stage is gathering information and is not necessarily sure what he or she is looking for. In this case, you would...
